
Dan
Content Marketing Manager
Dan has 13 years of writing experience since graduating in journalism, including a decade as a freelance content writer across various industries. He has been published in newspapers and magazines and now focuses on copywriting, content marketing and SEO at Root.
Recent Posts by Dan

Fintech Trends and Statistics
The fintech sector is expanding rapidly, transforming how people access, manage, and move money. From digital wallets and neobanks to cryptocurrencies and Buy Now, Pay Later (BNPL) tools, fintech is reshaping financial services across every region. Fintech is…

Dan

Best Link Building Tools
Backlinks are important ranking factors that search engines view as a vote of confidence, signaling that your content is trustworthy, relevant, and worth recommending. You may already be aware of the importance of backlinks and how link building…

Dan

Top Digital PR Trends in 2025
Digital PR keeps evolving – and while not everything is brand new, there are proven strategies we expect to continue gaining traction in 2025. As more brands recognise PR as a core part of their marketing strategy, the…

Dan