ROI focused experts in Digital PR, Content and SEO

Want a smart, dedicated and strategic agency that becomes a core part of your team to build your organic search performance over the long-term? Good news.

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Darren Kingman

“Everything we do at Root is about pushing our clients search performance to new levels. We don't just run campaigns for campaigns-sake, but use Digital PR and Content Marketing as tools to boost long-term SEO performance, and ultimately, a company's bottom line.”

Darren KingmanCEO & Founder, Root Digital
About us

Our team have won multiple awards stretching from UK Content Awards to UK Search Awards. Why settle for anything less than award worthy expertise?

Award winning personnel

Our team have won multiple awards, stretching from UK Content Awards and UK Search to DevelopHER. Why settle for anything less than award worthy SEO?

Results driven and ROI focused

Achieving bottom line results is what we constantly push for, and we have a range of clients boasting triple and 4-digit organic growth YOY.

Changing SEO & Digital PR

Our approach to SEO and Digital PR is what helps us stand-out. We continuously improve our own processes to make campaigns more successful, change faster to happen and communication even smoother.

Want to see what we can do? Here's just some of the amazing work (and results) we've achieved.

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The combination of external and relevant authority, an accessible and efficient site for search engines and valuable content is why our clients win.

Digital PR & Link Building

Utilising relationships with influencers in your industry to boost your brand awareness, Improve rankings with highly

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Technical SEO & Strategy

Improve organic visibility and search engine accessibility withour technical SEO services

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Content Marketing

Building creative content from surveys to infographics to engage your target audience

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The Root Blog is a hive of in-depth thinking and actionable information for beginners to digital marketing experts alike.

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Build an Octopus: Link Building Framework for Digital PR Campaigns

Why only have one link building angle when you can have several? Creative campaigns for link building and digital PR can be a risky business – if you’re doing it right. Their success is almost always measured on…


How to use Reddit for digital PR

For those who don’t use it, Reddit can seem like an old-school forum with too much text and too many topics covered. It’s overwhelming. But it’s also one of the most powerful tools digital marketers can get their…


Tracking Link Building & Digital PR Campaigns

Missing a link is as good as not building it in the first place Tracking the success of a digital pr campaign for link building purposes is probably one of the most undervalued parts of what we do…

“The Root Digital team combines just the right amount of analysis, creativity and quality execution to deliver great results … and they’re a pleasure to work with!”

Jeff Smith

Looking for a new resource or tool that you'll take with you for life? That's what we aim for at least.

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Beginners Guide to Digital PR

Digital PR is the process of obtaining links and brand placements on digital publications through earned media tactics. Although digital PR has been around for some time, the modern interpretation is a fairly new one and started gaining…


The BEST Digital PR & Link Building Campaigns

As Digital PR’s and link builders we’re often on the look-out for campaign inspiration and to see what (and why) journalists are linking to different pieces of content. Internally, we were cataloguing campaigns we liked and shared the…


Google Search Console – Quick Insights [Google Sheet]

This free Google Sheet helps you easily search and discover your Google Search Console data to find quick insights. Whilst the Search Performance data provided by Google is helpful, the user interface is not particularly. The filter process…

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