Technical SEO & Organic Strategy

We work with businesses of all sizes from local businesses to international brands. Some come to us with a vision and others with a problem. We can help both. Our SEO services cover all areas of search optimisation, including technical audits, keyword research, SEO strategy and even recovery.

44 Data-points

That's how many data-points we use when analysing your best ROI keywords


Over 90% Client Retention Rate


The average growth for our clients YoY

*Includes retainer-clients only

You may have read about us and our processes here

Url Profiler

International SEO

In addition to Local SEO, we have extensive experience in International SEO and hreflang implementation, helping you to reach your global market.

SEO Strategy

A growth roadmap for content creation and link building focusing on your highest ROI opportunities in the shortest timeframe

Technical Audits

Our Technical Audits uncover the barriers to accessibility and organic visibility, with thorough recommendations to support.

Information Architecture

Information architecture is the identification and definition of site content and functionality built around your users needs.

Our approach to Technical SEO

Our retained services always start with a strategy. This isn’t formed around a meeting table and a whiteboard - it’s created from data-driven analysis and a clear vision of your goals. This is defined in your first month on-board and ensures your marketing budget and time with our team is spent in the most effective way possible to leverage the highest return.

The SEO Strategy we then put in place consists of 1,000s of keywords we've analysed against the competitors and then we group the related keywords to understand what the overall opporitunity looks like.

All of this is on top of ensuring your website is as efficient and accessible to search engines as possible. Our SEO Technical Audits highlight the fixes needed, and why, in order for your site to not only be more competitive in the short term, but to make the most of all the new content and digital PR benefits we're capable of delivering.

Andrew Lynch

“Very quickly, the Root team had discovered not only various technical issues with our site (and then helped to rebuild it and our brand from the ground-up) but their strategy work also uncovered key opportunity areas for us that are now growing as exciting revenue streams.”

Andrew LynchDirector, Teaching Abroad Direct

Related Case Studies

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